Top 5 Marketing Mistakes
Marketing strategies can affect your brand directly. So, before formulating one, concentrate on the infographic on top 5 marketing mistakes.
Mistake 1: Insufficient Research and Testing
Inadequate market research and testing can land your company in losses.
Recovery Action:Marketing strategies must be inclined on research findings that
include characteristics and desperate needs of potential clients.
Mistake 2: Strategy Less Marketing
No focus on your Unique Selling Proposition will give you no position in the crowd.
Recovery Action: Plan a calendar of events along with its associated budget and fix your target market to win over the competition.
Mistake 3: No Action to Call
A beautifully designed website with catchy content is useless without a call
to action to show for it.
Recovery Action: Use a coded button for call for action that drive a visitor to register in your portal or subscribe for a newsletter, giving them
an opportunity to discover you.
Mistake 4: Failure in Capturing Repeat Customers
Failing to resell to your current customers could harm your profits detrimentally.
Recovery Action: Send relevant mailers to your current customers to stay in touch with them.
Mistake 5: No Regular Reputation Management
Lack of performance evaluation can be catastrophic for any business leaving you goal-less in the long run.
Recovery Action: Adopt simple, inexpensive ways to track marketing ROI and verify if your
marketing efforts are paying off or not.